SERVICES
Strategic consulting and design for championship-level golf venues.
Steve Wenzloff Design provides senior-level consulting and design services tailored to the specific goals of each client and project. Engagements are flexible by nature and may begin with strategic consultation before evolving into design involvement or ongoing advisory support.
CONSULTING
Consulting services focus on helping owners, clubs, developers, and organizations evaluate golf courses and venues for high-level competition and long-term performance. Hosting professional or elite amateur events requires more than additional length or narrowed corridors—it demands a clear understanding of competitive play inside the ropes, as well as operational considerations outside the ropes, including spectators, corporate partners, and broadcast requirements.
Consulting Services May Include:
- Course and venue evaluation for professional and/or elite amateur competitions
- Competitive analysis and strategic recommendations
- Short- and long-term planning for course modifications
- Design and agronomic guidance aligned with competitive objectives
- Ongoing advisory support during planning, design, and construction
Existing Courses
For existing courses, consulting engagements typically begin with site visits and competitive analysis, followed by strategic recommendations tailored to the venue’s goals and constraints. Involvement may include periodic site visits during modification or construction phases to review implementation quality and adjust recommendations as conditions evolve.
New Courses
For new course developments, consulting services may begin during the planning phase, supporting the development of a strategic conceptual plan and continuing through design review and construction. Engagements are flexible and may include site visits during construction to help ensure competitive, design, and operational objectives are achieved.
TPC Wisconsin
DESIGN
Design services include renovations, re-imagining of existing courses, and select new golf course designs. Each project is approached with a clear emphasis on playability, competitive integrity, and long-term value, informed by decades of experience with championship venues at the highest levels of the game.
Design engagements often build upon earlier consulting work, allowing strategic objectives to translate seamlessly into physical form. Throughout the process, careful attention is given to how design decisions impact competition, operations, maintenance, and the overall player experience..
Design Services May Include:
- New golf course design (select projects)
- Major renovations and course re-imagining
- Tournament-level enhancements and competitive modifications
- Long-term master planning
- Design collaboration and peer review
Renovation / Re-Imagining
Renovation and re-imagining projects begin with a clear understanding of client goals, existing conditions, and long-term vision. From there, conceptual plans are developed and refined in coordination with the client and their consultants to ensure feasibility, permitting, and successful implementation, while maintaining the course’s character and strategic intent.
New Designs
New golf course design services are offered for select projects where the opportunity, vision, and site warrant a thoughtful, long-term approach. These engagements focus on strategic routing, competitive interest, and sustainability, with ongoing involvement throughout design and construction to ensure design intent is carried through to completion.
How Engagements Typically Unfold
While every project is unique, most engagements follow a similar progression based on scope, timing, and objectives.
1. Initial Advisory or Evaluation
Engagements often begin with strategic consultation to evaluate opportunities, constraints, and objectives.
2. Defined Scope of Involvement
Based on early findings, the scope is refined to align with project goals whether advisory, design-focused, or
ongoing support.
3. Design, Collaboration, or Oversight
Services may expand into design involvement, collaboration with consultants, or oversight through construction, as appropriate.
4. Ongoing Guidance as Needed
Many clients value continued involvement to help ensure long-term performance and design intent are
maintained.
Scope, timing, and level of involvement are defined collaboratively based on the goals and complexity of each project.
